Using Twitter for Business from ‘The Cheeky Marketeer’

October 15, 2009 at 8:06 pm 1 comment

Appropriately enough, I found out about ‘The Cheeky Marketeer’ blog from one of our followers on Twitter. The author hasn’t updated in quite some time–a shame, because she has some excellent postings, in particular this post on using Twitter for business.

Blogger and marketing professional Ingrid Catlin outlines the 4 top methods of using Twitter for business, including:

1. Broadcasting company news & events

2. Providing customer service/support

3. Promote new offers/discounts/sales

4. Build a community around your brand

I highly recommend reading the full article in detail, especially if you keep a Twitter for your company (we do!) I also recommend reading ‘Thoughts of an Average American (as Imagined by a Marketing Executive)’…just for laughs!


Entry filed under: technology. Tags: , , , , , , , , , .

From the Daily PLM Think Tank – ‘Can We Improve Usability of PLM Software?’ Project Runway – All the World’s a Stage! Carol Hannah Steals the Spotlight as Christina Aguilera’s Top Pick; Shirin Askari Exits Stage Left

1 Comment Add your own

  • 1. Ingrid Catlin  |  October 19, 2009 at 2:19 pm

    Thank you so much for your kind words! I’ll admit that I’ve been slack with my postings for the last year, but I’m starting it up again and hopefully will be able to provide some useful information going forward.

    I find it astounding how quickly Twitter has become key in the social media strategies of many companies, and hope that you have found it as useful as I have within my own company.

    All the best, and look forward to your future posts!



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed

About BMS

Business Management Systems (BMS) has been a leading provider of product lifecycle management software solutions to the apparel & textiles industry for 15 years, delivering VerTex Toolboxes--an easy-to-use modular system uniquely configured to meet every company's specific needs.

Here we blog about the things we know best--fashion, technology, PLM and more...

%d bloggers like this: